To celebrate its highly successful first 20 years, Raffles Country Club commissioned us to design a coffee table book to cement its journey, capture its finest moments, and transformation from a small club to one of the best golf clubs of its time.
The book presented a collection of stories and interviews with the movers and shakers who played a part in the club’s astounding growth – from the coffee lady and the pioneer batch of leaders to the new generation of executives and management.
The chapters shed light on the design of its popular golf courses as well as the majestic blend of nature and beauty of its greens that was synonymous with the club. The book also brings to life the close ties of the club members with Raffles Country Club.
Part of the challenge when designing the book was to seamlessly integrate the images from an older collection with that of the new. We also achieved editorial milestones in extracting oral archives and conducting interviews to weave the history of the club.
The book sat in a case made from velvet that kept the touch warm and looks distinguished, befitting the reputation of Raffles Country Club. Embellished with gold hot stamp, the book was pitch perfect as a 20thanniversary gift for its V.I.P members. We developed another classy version of the case printed in gold for members.